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A Success Story from Clued Up For Business

Starting a new business can be costly, time-consuming and risky. Hitting sales targets is usually the first objective of those running the business, so that there is money to keep the business going, and reinvest in its growth. However, hiring good sales staff with a proven track record can be problematical for start-ups, because they often don’t have the reputation or the budget to attract the really successful business development people. That’s why outsourcing can be a really good solution for companies starting out. The service can be implemented very quickly, the initial costs are much lower than those involved with recruitment, the results are quantifiable and the service can be quickly scaled-up as the business grows.

A good example of a start up business who has used outsourcing successfully is Clued Up For Business (http://cluedupforbusiness.com/) This is an online business-to-business (B2B) directory which was set up to allow businesses to sell B2B products and services to compete on a nationwide basis on an effective sales platform. It also wanted to allow its clients to compare and buy these products and services on one easy-to-use sales platform.

As a very young business it needed to promote itself to generate both sales and traffic to the site, but on a very controlled budget. Outsourcing was one of the options considered as it was way of meeting the sales and marketing objectives but also keeping overheads as low as possible. In assessing the market, they chose Virtual Sales Limited (www.virtual-sales.com) , who unlike some others that they looked at, were able to provide a customised service which was designed to meet the particular needs of their online business. They engaged them to perform a telesales campaign, and were very impressed with the results from the start. A spokesman from Clued Up For Business said,

“From the first month we could see what the potential was for outsourcing, and the second month saw sales increasing at an enormous rate. VSL certainly put a lot of energy and passion into their campaigns. We are now looking to them to take on a large proportion of our online and offline sales and marketing, and we can now see outsourcing fulfilling long-term aims as well as our short-term objectives.”

Andy Dickens, Managing Director of VSL said,

“The experience of Clued Up For Business illustrates how outsourcing can be an excellent commercial decision for a start-up with a limited budget, but also demonstrates how the outsourcing model can grow with the company to continue to fulfil its objectives.”

 

If you are interested in a telesales campaign, or in finding out more about how telesales can help your business, contact us now.

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From the first month we could see what the potential was for outsourcing, and the second month saw sales increasing at an enormous rate. VSL certainly put a lot of energy and passion into their campaigns. We are now looking to them to take on a large proportion of our online and offline sales and marketing, and we can now see outsourcing fulfilling long-term aims as well as our short-term objectives.



Stephen Burton
Director
Clued Up for Business

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