Monthly Archives: July 2015


Jul

31

2015
Smile When Telemarketing!

Smile When Telemarketing!

When you make a sales call always remember to smile. Sounds crazy but your prospect can hear it in your voice and we do all prefer a smiley person. Scientists at the University of Portsmouth did studies whereby they asked a series of questions to individuals. They asked them to answer each question with the same answer. The subjects were videotaped and recorded and the questions they were asked got progressively more and more funny. By studying the voice patterns…

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Jul

28

2015
The Best Strategies To Drive Sales Forward

The Best Strategies To Drive Sales Forward

Every business needs to reinvigorate its sales strategies from time to time. Anything that remains static ends up being left behind and there’s no more merciless arena than that of business. Therefore, it’s a good idea to think of ways to make some more efficient progress. Fortunately, there are several fantastic methods to optimise your business and so drive your sales to another level. See it as a mini project to work towards, taking each step methodically and asking yourself…

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Jul

23

2015
8 Marketing Myths Debunked

8 Marketing Myths Debunked

Marketing is often misunderstood, particularly in the era of “internet marketing”, with more social media platforms than you can shake a stick at. Not only that, but some of the more erroneous claims that marketers make about how quickly businesses can see results or what kind of results they can generate can quickly result in an awful lot of money being spent for very little ROI. Here, we debunk 10 of the most common marketing myths.        …

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Jul

21

2015
5 Reasons Businesses Fail

5 Reasons Businesses Fail

There are lots of pitfalls and hurdles to trip over when running a business. These are especially prevalent for new business owners, who should be aware and prepared before they take a leap into the great unknown. Image Source – hobvias sudoneighm (CC License)   Popular Blog Posts How to Take Your SME to the Next Level Don’t Forget Your Existing Customers! Top Ten Things you Haven’t Considered About Doing Business in Europe  


Jul

17

2015
Top 5 Tips for Telemarketing Success

Top 5 Tips for Telemarketing Success

1. The Elevator Pitch It may seem an obvious one to start off but, funnily enough, is one thing that is often over-looked when a company is looking to generate leads. Be very clear about the product or service that you are calling about. It is useful to put together a compelling reason for the call or elevator pitch as it is often known. Generally when you make a cold call into a company you will have between 8-10 seconds…

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Jul

16

2015
Who likes Cold Calling?

Who likes Cold Calling?

Cold calling is one of those things that is almost universally disliked by business people and specialist sales people alike – even though they know that it works. Which is where we come in. By outsourcing your appointment setting to us, our sales people will speak to your potential customers and make appointments for you, paving the way for you to go in and close a sale. Image Source – Christopher Michel (CC License) But to maximize the chances of getting an…

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Jul

10

2015
How to Take Your SME to the Next Level

How to Take Your SME to the Next Level

Many small companies start off their life with a pool of regular customers who recommend and refer them onto others. This is a very good way of growing a business organically and often leads to a sound base of quality clients. The problem with this method of growing a business though is that you have no control over the speed of the growth and sometimes you need extra help to launch you to a higher level. Image Source – NASA Goddard  (CC…

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Jul

08

2015
Outsourced Sales Teams Could be the Answer

Outsourced Sales Teams Could be the Answer

Most business people feel fairly confident about talking about their products and services to a prospective customer face-to-face. But how do you get those appointments? One of the most effective ways is making calls to a target audience – unfortunately, this happens to be one of the most difficult ways. Getting to speak to the right person is a highly skilled job – handling objections, getting past the ‘gate keeper’ and making the valid points to the decision maker is…

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Jul

03

2015
8 Reasons to Outsource Appointment Setting

8 Reasons to Outsource Appointment Setting

A growing number of businesses are reaping the benefits of outsourcing their appointment setting. By increasing the productivity of their sales team they are increasing their profits. They are enjoying measurable success and seeing return on their investment. Why is outsourcing your appointment setting so successful? And are there any other benefits to your company in doing so? Here are 8 reasons for you to consider: 1. There are no Capital Costs By outsourcing this service you do not have…

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Jul

01

2015
The ‘Laws’ of Effective Email Marketing

The ‘Laws’ of Effective Email Marketing

Email marketing presents a great opportunity for your brand to interact with your target market, however getting people to open and read your emails can be difficult. Here are some basic “laws” you can use to create emails that attract and engage your target customers. Image Source – Sean MacEntee (CC License) Use A Respectable Email Address Using personal email addresses for business is not a recommended tactic. This looks unprofessional and makes potential customers weary to open and read your email. There…

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