Monthly Archives: May 2017


May

31

2017
Lead Generation and Telemarketing for Software – Why They’re Perfect for Each Other

Lead Generation and Telemarketing for Software – Why They’re Perfect for Each Other

Image: Pexels Telemarketing can be tricky at the best of times; often companies underestimate what is needed for a truly successful telemarketing campaign, and don’t put actions in place to ensure they get the results they’re looking for. This happens across the spectrum of the business world, but can be doubly hard for software companies, especially SME’s and relatively unknown brands, purely down to the level of competition out there and the complexity of their products/services. From robotic telemarketers, uninformed…

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