15
2015
Lead Generation for Startups
Leads are the single most important part of the pipeline puzzle. Without a steady supply of leads, a high converting offer is all but useless. Although constant split testing and tweaking your campaign can be laborious, even a small increase in conversions now could spell big rewards and a boost in your income later. If you’re lacking lead generation inspiration, check out these simple tips to get you started. Thoughtfully Bump Up the Social Media Using the right kind of…
18
2015
B2B Appointment Setting Tips
Most new sales people go cold at the thought of appointment setting and picking up the telephone. Here, Andy Dickens of Sussex based telemarketing agency Virtual Sales Limited, gives a few handy tips to take away the fear: Image Source – Adrian Snood (CC Licence) 1. Before you start your appointment setting campaign you need to firstly document your value proposition and why the target audience will be interested. Don’t fall into the trap of thinking that everyone out there will be…
13
2015
Telemarketing Candidates – The Good, the Bad and the Ugly
Telemarketing is not a simple job that can be done by just anyone. It is a difficult job because it normally involves calling strangers. Often conversations do not flow as expected. Telemarketers must have the skills to deal with all types of people. Recipients of a telemarketing call may be courteous, uninterested or downright hostile from the first word the telemarketer utters. Telemarketing is not a job for the faint hearted. It takes perseverance and skill. This article will explore…
31
2015
Smile When Telemarketing!
When you make a sales call always remember to smile. Sounds crazy but your prospect can hear it in your voice and we do all prefer a smiley person. Scientists at the University of Portsmouth did studies whereby they asked a series of questions to individuals. They asked them to answer each question with the same answer. The subjects were videotaped and recorded and the questions they were asked got progressively more and more funny. By studying the voice patterns…
28
2015
The Best Strategies To Drive Sales Forward
Every business needs to reinvigorate its sales strategies from time to time. Anything that remains static ends up being left behind and there’s no more merciless arena than that of business. Therefore, it’s a good idea to think of ways to make some more efficient progress. Fortunately, there are several fantastic methods to optimise your business and so drive your sales to another level. See it as a mini project to work towards, taking each step methodically and asking yourself…
23
2015
8 Marketing Myths Debunked
Marketing is often misunderstood, particularly in the era of “internet marketing”, with more social media platforms than you can shake a stick at. Not only that, but some of the more erroneous claims that marketers make about how quickly businesses can see results or what kind of results they can generate can quickly result in an awful lot of money being spent for very little ROI. Here, we debunk 10 of the most common marketing myths. …
21
2015
5 Reasons Businesses Fail
There are lots of pitfalls and hurdles to trip over when running a business. These are especially prevalent for new business owners, who should be aware and prepared before they take a leap into the great unknown. Image Source – hobvias sudoneighm (CC License) Popular Blog Posts How to Take Your SME to the Next Level Don’t Forget Your Existing Customers! Top Ten Things you Haven’t Considered About Doing Business in Europe
17
2015
Top 5 Tips for Telemarketing Success
1. The Elevator Pitch It may seem an obvious one to start off but, funnily enough, is one thing that is often over-looked when a company is looking to generate leads. Be very clear about the product or service that you are calling about. It is useful to put together a compelling reason for the call or elevator pitch as it is often known. Generally when you make a cold call into a company you will have between 8-10 seconds…
16
2015Who likes Cold Calling?
Cold calling is one of those things that is almost universally disliked by business people and specialist sales people alike – even though they know that it works. Which is where we come in. By outsourcing your appointment setting to us, our sales people will speak to your potential customers and make appointments for you, paving the way for you to go in and close a sale. Image Source – Christopher Michel (CC License) But to maximize the chances of getting an…
10
2015
How to Take Your SME to the Next Level
Many small companies start off their life with a pool of regular customers who recommend and refer them onto others. This is a very good way of growing a business organically and often leads to a sound base of quality clients. The problem with this method of growing a business though is that you have no control over the speed of the growth and sometimes you need extra help to launch you to a higher level. Image Source – NASA Goddard (CC…