16
2015
Who likes Cold Calling?
Cold calling is one of those things that is almost universally disliked by business people and specialist sales people alike – even though they know that it works. Which is where we come in. By outsourcing your appointment setting to us, our sales people will speak to your potential customers and make appointments for you, paving the way for you to go in and close a sale. Image Source – Christopher Michel (CC License) But to maximize the chances of getting an…
10
2015
How to Take Your SME to the Next Level
Many small companies start off their life with a pool of regular customers who recommend and refer them onto others. This is a very good way of growing a business organically and often leads to a sound base of quality clients. The problem with this method of growing a business though is that you have no control over the speed of the growth and sometimes you need extra help to launch you to a higher level. Image Source – NASA Goddard (CC…
08
2015
Outsourced Sales Teams Could be the Answer
Most business people feel fairly confident about talking about their products and services to a prospective customer face-to-face. But how do you get those appointments? One of the most effective ways is making calls to a target audience – unfortunately, this happens to be one of the most difficult ways. Getting to speak to the right person is a highly skilled job – handling objections, getting past the ‘gate keeper’ and making the valid points to the decision maker is…
03
2015
8 Reasons to Outsource Appointment Setting
A growing number of businesses are reaping the benefits of outsourcing their appointment setting. By increasing the productivity of their sales team they are increasing their profits. They are enjoying measurable success and seeing return on their investment. Why is outsourcing your appointment setting so successful? And are there any other benefits to your company in doing so? Here are 8 reasons for you to consider: 1. There are no Capital Costs By outsourcing this service you do not have…
01
2015
The ‘Laws’ of Effective Email Marketing
Email marketing presents a great opportunity for your brand to interact with your target market, however getting people to open and read your emails can be difficult. Here are some basic “laws” you can use to create emails that attract and engage your target customers. Image Source – Sean MacEntee (CC License) Use A Respectable Email Address Using personal email addresses for business is not a recommended tactic. This looks unprofessional and makes potential customers weary to open and read your email. There…
26
2015
What Makes A Good Telemarketer?
Selecting the right B2B telemarketing person for a campaign is vital, get this wrong and you can waste 100’s of potential leads and damage the reputation of your business. Make sure that the telemarketing person has plenty of sales experience, but also the right experience. All too often, we hear about call centres using low paid, in-experienced school leavers, if the day rate sounds too good to be true, that’s because it probably is! Quality telemarketing people are worth their…
23
2015
How to Become Successful at Telemarketing?
Here at VSL we’re often asked ‘Just how do you do it? How do you become successful at telemarketing?’, so we’ve put together a few tips that might help you to become the telemarketing expert you’d love to be. To be successful in telemarketing, the sales person has to be disciplined, but overall cold-calling is more scary than it is difficult. But once fear has been recognised and replaced by confidence of the product or service you are offering, then…
19
2015
Aaargh! I Got the Answerphone again!
Reaching the prospect’s voice-mail is often nerve-racking, often prompting sales representatives to leave unplanned and vague messages which could potentially damage future sales. So obviously the key to leaving the most effective answer phone message is to be prepared. Image Source – Amy McTigue (CC License) Firstly, remember that it’s not always worth leaving a message after trying and not getting through the first time. Try two or three times before leaving a message, as the…
17
2015
10 Benefits of Using Home-Based Telemarketers
Telemarketing is a cost-effective and efficient way to generate new business. Using telemarketing, companies are able to connect with thousands more potential customers than they could meet face to face. Telemarketing offers great lead generation and sales opportunities for much less expense. When you outsource to a company using home-based telemarketers, you can receive great benefits and decreased costs. Image Source – RachelH_ (CC License) Here are the TEN Key Benefits to outsourcing your telemarketing needs to a company that employs…
11
2015
10 More Reasons You Need to Outsource to a Telemarketing Specialist
For businesses that need the opportunity to generate potential leads via the telephone, it’s often a massive drain on human, financial and physical resources to conduct this work for themselves. Furthermore, inexperienced telemarketers could damage your reputation and your credibility. By outsourcing your demands to a specialised telemarketing service, you can benefit from the best in skilled industry professionals using proven techniques derived from results-driven environments, with the latest technology, top quality target data and all at an impressive investment…